Lincoln Partners with ESSENCE to Commemorate Black Women in Music
The Lincoln Motor Company served as a presenting sponsor for ESSENCE’s 7th Annual Black Women in Music event in Los Angeles
The 2016 ESSENCE Black Women in Music event celebrated this year’s GRAMMY® nominees
The 2017 Lincoln MKZ and the all-new Continental shared the red carpet with celebrity arrivals, like Andra Day and Jazmine Sullivan
LOS ANGELES — FEBRUARY 12, 2016 — The Lincoln Motor Company was the exclusive automotive sponsor for ESSENCE’s 7th Annual Black Women in Music event in Los Angeles at Avalon Hollywood this past Thursday for the seventh consecutive year.
This year’s event celebrated 2016 GRAMMY® nominees with special performances from Andra Day and Jazmine Sullivan, with Adam Blackstone and The BBE All-Star Band.
“Lincoln’s quiet luxury, effortless performance and distinctive design added to the star power on the red carpet,” said Raj Register, multicultural communications manager, Lincoln.
Celebrity arrivals, such as Zendaya and MC Lyte, posed on the red carpet alongside the all- new Lincoln Continental and MKZ featuring Lincoln’s new signature grill and Revel® audio system, which replicates renowned home audio experience in your vehicle. Music plays a large part in Lincoln’s commitment to the arts and continues to be in the forefront in its design aesthetics
The ESSENCE Black Women in Music event, now in its seventh consecutive year, is noted as one of the must-attend events kicking off GRAMMY® weekend.
About The Lincoln Motor Company
The Lincoln Motor Company is the luxury automotive brand of Ford Motor Company, committed to creating compelling vehicles with an exceptional ownership experience to match. For more information about The Lincoln Motor Company, please visitmedia.lincoln.com or www.lincoln.com. Follow us on Facebook at facebook.com/lincoln.